A New Treatment for Hives

Dr. John Overholt • April 8, 2014

Relief for Chronic Hive Sufferers


Chronic hives make people miserable. They affect all facets of life — work, sleep, relationships, mood — and they can be relentless. Most folks who suffer from persistent hives can get adequate relief with simple, long-acting antihistamines like cetirizine (Zyrtec) or fexofenadine (Allegra) if taken in adequate doses (sometimes two to three times the usual daily dose). If these don’t work, then super-potent antihistamines like hydroxyzine or doxepin are the next step, but both are very sedating.



Sometimes even these very strong medications don’t work or the side effects are just intolerable. In the past, severe patients had very limited treatment options, usually potent immune suppressants like cyclosporine; but now there’s a new option in the form of a not-so-new medication: omalizumab (Xolair).

The important message here is this: you needn't be miserable from chronic hives.

In simplest terms, omalizumab disarms the body’s allergy cells, making it nearly impossible for them to mount an allergic reaction. Because these cells are responsible in large part for causing hives, it makes sense that omalizumab would work in such cases, and now there are good studies to show that it is, indeed, effective when antihistamines fail.

So how effective is it? I would say moderately effective. Studies show that only about a third of folks who took omalizumab injections once a month got total relief and about two-thirds had a good response. It took up to two weeks to see improvement, and once they stopped taking omalizumab, the hives came back. On the good side, omalizumab is very well tolerated.

The important message here is this: you needn’t be miserable from chronic hives. Numerous good treatment options exist. To find which is most appropriate for you, go see your local board-certified allergist and get better.

You might also like

By Dr. Phil Jones July 4, 2026
Summer is in full swing! Learn why some seasonal activities can cause flare-ups and how you can protect your lungs while still enjoying the festivities.
Mailbox
By Dr. Nicholas Cline May 27, 2026
If you spend any time browsing the internet or social media, you’ve likely seen advertisements for mail-in allergy kits. They promise to test for hundreds of food intolerances and environmental sensitivities using just a few strands of your hair or a quick saliva swab. It sounds incredibly convenient, painless, and comprehensive. But if it sounds like a gimmick, it probably is. While these mail-in tests are heavily marketed, they often lack scientific backing and can leave patients feeling more confused than comforted. The Science of Allergy Testing. What Are We Looking For? To understand why hair and saliva tests don't work, we have to look at how the immune system reacts to allergens. When you have a true allergy, your body produces a very specific type of antibody called IgE (Immunoglobulin E) . These antibodies bind to mast cells (allergy cells), which are on high alert to protect you from perceived invaders like pollen, dust mites, or specific food proteins. The fundamental flaw with mail-in hair and saliva kits comes down to basic biology: Wrong Locations: Mast cells and IgE antibodies are not traditionally found in your hair follicles or saliva. Unreliable Results: Because these testing methods are looking in the wrong place, they are highly unstandardized and unvalidated. You are highly likely to get a flood of false positives or false negatives that are impossible to interpret accurately. What the Experts Say: Major medical organizations strongly advise against these methods. The National Institute of Allergy and Infectious Diseases (NIAID) explicitly recommends against using hair analysis for food allergy evaluations due to a lack of diagnostic value. Furthermore, the American Academy of Allergy, Asthma & Immunology (AAAAI) and the American College of Allergy, Asthma & Immunology (ACAAI) have issued strong practice guidelines stating that hair analysis should not be used to evaluate food allergies. The Big Misconception: IgE vs. IgG Many mail-in companies charge anywhere from $150 to upwards of $600 for "sensitivity" panels. When patients produce these multi-page reports, the testing is almost always checking for IgG (Immunoglobulin G) antibodies, not IgE. There is a massive difference between the two:
By Dr. Nicholas Cline May 11, 2026
The Science Behind Spring Sneezes